The hottest patent information creates infinite bu

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Patent information creates unlimited business opportunities for enterprises

-- an interview with Dr. Liu Yu, managing director and chief representative of Thomson technology information group in China

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the arrival of the era of knowledge economy makes the value of technology and information increasingly prominent, and patent information is increasingly valued by enterprises. Proper use of patent information can not only bring unlimited business opportunities for enterprises, but also effectively avoid patent disputes and save litigation costs. It can even formulate counterattack strategies according to its own patent information to attack the other party

some time ago, Thomson's acquisition of Reuters became the focus of the industry. Although the acquisition is still under European antitrust investigation, Thomson's popularity in China has risen sharply

in fact, as one of the enterprises with a market capitalization of US $26billion and selected into the Forbes world top 500, Thomson company with a history of more than 50 years not only has a high brand reputation in the European and American markets, but also has entered the Chinese market as early as more than 20 years ago. I believe that college students or teachers must know ISI Web of knowledge, patent examiners must know DWPI (Derwent World Patents Index), lawyers must know Westlaw... Many of Thomson's products have a large number of loyal customers in China

nowadays, Thomson company is making rapid progress in the huge market of intellectual property information services, and has developed more than 40 customers in one year this year, including both large enterprises with annual sales of more than one billion and small companies with only dozens of people. Can pretend object

pioneer in the field of scientific and technological information

Thomson Scientific and technological information group is subordinate to Thomson company and is one of the leading enterprises in the field of global intellectual property and scientific and technological literature and information. Its well-known database DWPI dates back to the 1940s

in 1948, Monty Hyams, a British chemist, found that there were many chemical patents, but at that time, the patent documents were all paper documents, which was inconvenient to read, and it was difficult for R & D personnel to obtain the latest information from the massive patent documents in time. So Hans thought of a chemical patent express. He rewrites and classifies the titles of patent documents, makes patent abstracts, and sends them to users regularly

patent express was warmly welcomed by users. Hans then established the dewant company in 1951, recruited a group of professionals, specialized in the deep processing of patent documents, and expanded from the chemical field to other fields, from the British patent documents to the patent documents of other countries and international organizations. DWPI was founded by de winter in 1974. Later, DWPI was acquired by Thomson company, and DWPI has been continuously developed and improved, gradually becoming the largest patent data intelligence base in the world

in addition to DWPI, Thomson has many "industry-leading" products in the field of scientific and technological information. For example, the world's largest citation index data product that can be traced back more than 100 years has spread all over the country and all over the world, including web of science, the world's largest online retrieval platform dialog, and the world's first integrated academic information resource platform ISI Web of knowledge, Thomson's products serve more than 20 million users in more than 130 countries. If Thomson succeeds in acquiring Reuters with us $17.6 billion, it is expected to become the world's largest professional information service provider

patent information creates unlimited business opportunities for enterprises

what practical value can patent information create for enterprises? How should enterprises use patent information? This is probably the confusion of many domestic enterprises at present

in this regard, Liu Yu, the managing director and chief representative of Thomson technology information group in China, believes that the use of patent information should not be "crammed" mentality, but should be run through the daily work of the enterprise and become a part of enterprise management. This can not only bring unlimited business opportunities for enterprises, but also effectively avoid patent disputes and save litigation costs

at present, many companies in the world, such as IBM and Microsoft, have a high level of patent information utilization. Chinese enterprises realize the value of intellectual property relatively late, so the use of patent information is not so full, which makes Chinese enterprises fail to fully explore the value of their patents and lose many opportunities to make money

Liu Yu, for example, the technical analysts of Thomson technology found that the patent of a relatively large domestic enterprise has been cited by eight companies, and the enterprise itself did not know it. If a patent appears in the patent application materials of other companies, it means that the patent has a certain impact. The company can formulate corresponding patent strategies around this patent. If we dig deeply, we will create a lot of value for the enterprise

however, Liu Yu said that it was a pity that most domestic enterprises did not manage and use patent information enough. They just buried themselves in applying for patents, did not pay attention to the latest developments in the world's related patent fields, and did not know their patents' status and influence in the world's patent layout, thus missing many good opportunities for development

now, after receiving the warning letter of patent infringement from foreign enterprises, many domestic enterprises begin to find lawyers and spend hundreds of thousands or even millions or tens of millions of yuan to deal with the lawsuit. In this regard, Liu Yu believes that as long as enterprises make full use of patent information in their daily work, they can judge in advance whether there is the possibility of patent infringement, so as to avoid this costly patent litigation

a European enterprise has insisted on customizing Thomson's patent early warning service for eight years, and has formulated many retrieval strategies according to the actual situation of the enterprise. In this way, the staff of its intellectual property department do not need to search for information in the patent document library every day. They only need to receive emails from Thomson, and they can grasp the patent trends in relevant fields at any time, such as who quotes and infringes their patents, and whose patents they are likely to infringe

in the short term, the company spends more than 100000 dollars a year to buy databases, which is not a small investment. However, in the long run, due to the efficient and comprehensive grasp of the patent trends and patent layout in this field, many possible patent lawsuits have been avoided. The investment of more than 100000 US dollars brings incalculable value

now intellectual property has become a strategy for enterprises to explore the market. Some foreign enterprises are seizing the weakness that many Chinese enterprises do not pay attention to the use of patent information, and taking some patents that are not actually infringed or invalid to deter Chinese enterprises. If Chinese enterprises have a perfect patent information management system, this "intimidation" can be quickly detected without spending a lot of money, and even according to their own patent information, they can formulate a counterattack strategy to attack each other

how to obtain patent information completely, accurately and quickly

now many domestic enterprises query patent information through the data published by national patent offices, one of the important reasons is that they can be used free of charge

in this regard, Liu Yu said that there are four main problems in the patent documents published by the patent offices of various countries. One is the language problem. The language used in the patent documents of various countries is different; Second, the data has not been deeply processed, which is easy to cause the patent information retrieval to fail; Third, there is no function of merging patent families; Fourth, the names of enterprises or institutions are not merged

he explained that patent information is vast and complex. The applicant has made great efforts in patent documents in order to protect his patent and not let others understand his patent, so as to be imitated

for example, some large companies, when applying for patents, do not want to let other companies know, so they deliberately hide their names and apply for the names of companies and branches that send sinusoidal signals with sub requirements to drive dynamic parts to apply cyclic stress to samples. For example, IBM has dozens of names. The codes of these names are different. If only "IBM" is used to search the original patent documents, many patents may be omitted

in addition, the documents of patent offices in various countries do not merge the same patent applied in different languages in different countries. In this way, an invention has applied for a patent in the United States and also in China. Without the merger of patent families, it is likely that the same patent document will be read twice, and even the same patent will be regarded as two patents

there is no free lunch in the world. Enterprises are also facing great risks when they use the data provided by the patent offices of various countries for free and discovered by the French scientist lemoigne in 1926. The analysis based on these original data may be inaccurate and incomplete, which may bring huge losses to enterprise R & D and market decision-making. Therefore, the professional patent information database after deep processing is a better way for enterprises to obtain patent information comprehensively, quickly and accurately

help Chinese enterprises innovate

Thomson has incomparable strong advantages in the field of patent deep processing. Liu Yu said that Thomson technology has hundreds of patent data analysts to comprehensively process and deeply index the obscure patent data, and convert a large number of disordered data into useful information. Users can see the patent information of the same family of the patent in a concise patent table, and can also see all patents related to an invention

in addition, Thomson technology also provides tools for data analysis and collation, such as. Aureka can help enterprises comprehensively build an intellectual property management system and use intellectual property information to formulate enterprise development strategies. At the same time, Tomlin technology can also provide enterprises with integrated intellectual property information solutions from retrieval and analysis to paying annual patent and trademark fees, consulting services, etc

when many enterprises mention Thomson technology products, they will feel that they are too expensive to afford. "This is a misunderstanding", Liu Yu said that enterprises can establish a patent information management system according to their own conditions. Large enterprises can establish intellectual property rights, and small enterprises can buy cheaper data products. The price of Thomson technology products ranges from several thousand dollars to hundreds of thousands of dollars, and is geared to enterprises of all sizes. Moreover, according to the characteristics of the Chinese market, Thomson technology has also strengthened intellectual property consulting services

"the advantage of Thomson technology is not to make decisions for enterprises, but to provide strong scientific and technological intelligence data support for enterprises to make wise decisions. Our goal is to integrate patented information, non patented information and business, and provide it to users through a platform. The goal of such a professional information platform is to promote enterprise innovation, and Thomson innovation, which will be launched worldwide, is such a platform." , said Liu Yu

now many domestic enterprises have realized the value of deep processing databases and tried to use patent analysis tools. Liu Yu told that there was a small horticultural machinery enterprise in Suzhou, whose products were ready to be exported. This year, he purchased Thomson technology's delphion world patent database to avoid the possibility of patent infringement

patents are power, and time is money. There is a well-known pharmaceutical enterprise in China, which wants to enter the field of generic drugs. It hopes to soon know how many patented drugs in the world expire after five years, the sales of these drugs, and how many enterprises produce the drugs at present. Tom

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